The 21st edition of Marca by BolognaFiere is approaching—the only Italian trade fair dedicated to private labels. This prestigious event showcases the excellence of Italian distributor-branded products and is organized by BolognaFiere in collaboration with ADM, the Modern Distribution Association.
Scheduled for January 15–16, 2025, the fair is a must-attend opportunity to network with buyers, representatives of large-scale distribution, and industry professionals. It offers the chance to explore the latest trends and discover new business opportunities in the private label sector. As pioneers and innovators in the field, we are excited to participate (Hall 25, Stand B102).
Our product range at the fair is more diverse than ever, featuring Probios bestsellers from the free-from category to the latest innovations for the most discerning and conscious consumers. Highlights include the Nickel-free preserves line, an extensive selection of gluten-free, sugar-free, and lactose-free products, and the innovative keto-friendly range, offering low-carb solutions. The event will also mark the debut of the ViviBio brand, designed for the large-scale distribution sector and a new addition to the Probios family. This line offers organic products for daily meals, catering to all tastes and moments of the day.
A special focus at our stand will be on Probios' strong connection to the supply chain. From cereals, legumes, flakes, and puffs to sauces, pestos, and dressings, our product offerings make us the ideal partner for private label development. Using certified organic raw materials, we meet evolving consumer needs with the hallmark quality of Made in Italy by Probios.
We look forward to welcoming you to an experience that promises not just business opportunities but a true immersion in taste and innovation!
Hall 25 – Stand B102
