The Company

PROBIOS: OVER 45 YEARS OF INNOVATION, HEALTH, WELL-BEING AND TASTE

"We are what we eat": on the basis of this famous quote by mid-19th century philosopher Ludwig Feuerbach, we have built our mission and values by becoming the reference brand for those who wish to follow a healthy and tasty diet that meets the most diverse needs and eating styles.

Pioneering spirit, innovation, and sustainable well-being are the keywords that define us and outline our mission: to promote nutrition that respects the health and well-being of people and the environment.

PIONEERS BY VOCATION

Thanks to courageous entrepreneurs who believed in organic and natural food when few knew its importance, we have promoted an agri-food system and a supply chain that today guarantees the best organic raw materials, mainly farmed in Italy.

We guarantee traceability from field to table, transparency in the supply chain, and respect for biodiversity at every stage of product development. This philosophy is rooted in our history and stems from the desire to create foods with a high nutritional profile using unique recipes that combine taste, goodness, naturalness, and originality with health and well-being.

We offer over 850 certified organic products to suit every need  and diet. Our products are sold in over 4,000 stores in Italy and in 47 countries worldwide.

We were born from a dream  in 1978. The dream of courageous entrepreneurs with a strong focus on a healthy lifestyle and respect for the environment who gave birth to a new idea of natural food. The very origin of the name, which comes from the Greek words PRO (in favor of) and BIOS (life) - in favor of life - embodies the principles and values that lead the people working in our company every day, fueling its growth.

For more than 45 years, the company has launched many innovative products, leading to the range available today, designed for everyone, including those looking for Gluten-free, Lactose-free, Sugar-free, Protein and Keto-friendly foods.

OUR PRODUCTS

Probios products are designed to respond clearly and reliably to a wide range of needs,  sometimes even anticipating new eating styles and trends. Good and balanced, with a high nutritional value and specific benefits, our products offer both taste and well-being, thanks to healthy recipes and organic ingredients of excellent quality for a choice of foods full of flavor and value.

Probios is innovation: at least 3 % of its turnover is invested every year in R&D to develop better and more distinctive products. Starting from consumers' needs, thanks to the connection with agri-supply chain, new recipes and products are created and refined to enter the market. Probios offers a wide range of products specialized in the free-from and healthy food sectors. The exceptional skills of our R&D team are what make us unique.

BENEFIT COMPANY: A MODEL FOR PROMOTING SUSTAINABILITY

 We have been a Benefit Company since 2021. Our Articles of Association states our commitment to positively impacting human health and the environment beyond mere business opportunities.

The perfect coexistence between the need to do business and the ambition to create a new production system  respects the planet's biodiversity and people's health is the pillar of our constant growth, which has gradually expanded its boundaries, bringing the excellence of our products first to Europe and then to the rest of the world, from the Benelux and DACH countries to the United States, Canada, South America, Africa, and Russia.  Today Probios is present in 47 countries, reaching even Asia and the Middle East.

SUSTAINABILITY AND CERTIFICATIONS

Sustainability is one of the founding values of Probios, and its idea of wellness is understood as social and environmental well-being where both land and people are safeguarded. Organic farming is the first effective answer to sustainability because it protects environment  and humans , from field to table. Probios is a Benefit company that, with commitment and passion, generates a positive impact on both. Examples of this are the constant monitoring of products and suppliers, the financing of initiatives to enhance the territory and the improvement of the quality of life at work, from the gym to the organic canteen.

Probios guarantees its products through rigorous control of the supply chain ensures the quality and safety of raw materials and finished products, relying only on accredited bodies to certify products and processes.

Values, experience, innovation, and a comprehensive offering make Probios the ideal partner for those who want to be key players in the food sector of the future.

PROBIOS IS A REFERENCE POINT FOR THOSE WHO BELIEVE IN POSITIVE CHANGE